|He knows his stuff...|
It’s all part of the Hey Girl/Ryan Gosling Tumblr meme (the origins of which can be found here). In a nutshell, following the success of Danielle Henderson’s blog, Feminist Ryan Gosling (which, in turn, was a derivative of the blog F[***] Yeah Ryan Gosling), many other bloggers rehashed the format using references to different fields of study, including Typography, International Development and Rhetoric. Being the nerdy cinephile that I am, I kept hoping that somebody would create a Film Studies version of the meme, but when that didn’t happen, I decided to just make one myself. [girldetective's mission statement]Also, must read: Anne Helen Petersen of Celebrity Gossip, Academic Style on the Gosling meme.
Hat tip to Nelson D. (aka @nelly061) for passing the link onto FSFF.